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Remaining Relevant in the Digital Age, for Baby Boomers and GenX.
Episodes
Friday May 17, 2019
Friday May 17, 2019
Overcoming the roadblocks stopping so many from launching a YouTube Channel. Liron Segev joins me.
Liron aka TheTechieGuy, is the Director of Customer Success at vidIQ, , a YouTube analytics company.
Liron has coached hundreds of YouTube Creators helping them overcome the issues that block channel growth.
In this Podcast we tackle the oh so difficult first steps all publishers need to go through while launching their channel.
Links from this Episode
Liron Segev, TheTechieGuy https://thetechieguy.com/
VidIQ, YouTube Analytics https://vidiq.com/
They Ask You Answer, Marcus Sheridan https://amzn.to/2YD7wDU
Friday May 10, 2019
Friday May 10, 2019
Sean Cannell has been growing a YouTube following for, are you ready for it, somewhere around 15 years!
His channels are:
Links Mentioned in this Podcast:
Friday May 03, 2019
Friday May 03, 2019
Every online business makes money in different ways. For Content Creators the opportunities are seemingly endless.
We do sometimes get so focused on our content that we forget about monetizing it effectively. In this episode I look at my pillars of income, and share with you ways to keep your "eyes on the prize"!
Thursday Apr 25, 2019
Thursday Apr 25, 2019
Amy Porterfield has vast experience on both sides of the affiliate world, and I can’t think of anyone more qualified to share the lessons she has learned in building a wildly successful online business.
Affiliate programs have been a big part of her success. Great lessons in this podcast with one of my favorite online influencers.
Amy’s Podcast Online Business Made Easy
Friday Apr 19, 2019
Friday Apr 19, 2019
I know, it sounds so old school, but if you learn one thing from my podcasts, I hope you learn the value of your email list. It is your most important business asset.
Here is a list of the resources I used to help me craft this Podcast, some terrific ideas and advice!
Thursday Apr 11, 2019
Thursday Apr 11, 2019
When you start out to build an online business, there is an overwhelming number of things that need doing. Where do you start? What comes first?
In this podcast, I talk about the foundation for your online business, the things you need to invest your time and money into to get started on the right foot.
Thursday Apr 04, 2019
Thursday Apr 04, 2019
Are we really the sum of the 5 people we spend the most time with?
It sounds great, but I don't agree 100% with the idea, BUT I do believe we need to surround ourselves with those who are smarter, than us, different than us those who can lift us up and challenge and support us.
We also need to surround ourselves with mentors, those who can help mold us into more successful entrepreneurs, and that applies to ALL of us, regardless of age and experience.
Where do you find those people? That is a challenge, especially for those of us re-inventing ourselves.
I found my new inner circle when I attended some live conferences. The networking opportunities at these conferences far surpass the actual content shared in each one!
Follow my Friends.....
Saturday Mar 16, 2019
Saturday Mar 16, 2019
There is no doubt in my mind that Social Video will increase in value over time. It is already the most valuable and influential digital asset we can create.
BUT all video is NOT created equal. Not by a long shot, and I am not talking about quality, I am talking about application.
This week on Grey Matters we discuss (actually I pontificate) on styles of video and how the ultimate delivery network determines the type of video you should be creating.
Links for this episode
My Minicourse
Thursday Mar 07, 2019
Thursday Mar 07, 2019
I have developed a real fondness for Affiliate Marketing.
I am increasingly realizing the value of investing in Affiliate relationships which are leading to increasing monthly passive income.
In this episode, I will share with you the mechanics of Affiliate Marketing, how all the pieces fit together.
We will also outline the 3 main styles of Affiliate Relationships.
Here are the links mentioned in the Podcast:
Thursday Feb 28, 2019
Thursday Feb 28, 2019
IMHO Facebook ads are a black hole you an I may never recover from.
Too Dramatic?
I am not saying Facebook Ads have no value, they do! It is just that they have become a massively sophisticated platform that we simply do not have the skill set to effectively manage.
That is you and I, the average content creator.
Too many of my online colleagues will encourage you to take a course to unlock the power of Facebook ads and manage your campaigns yourself.
More of my humble opinion........BAD IDEA! Listen to learn why!